12 votes

NFL draft pool shrinks as NIL money entices more players to stay in school

6 comments

  1. [5]
    BashCrandiboot
    (edited )
    Link
    This is pretty interesting. I don't think the NFL should feel obligated to raise their base salary based on things like this, but maybe there is a way they can re-work the way players' likenesses...

    This is pretty interesting. I don't think the NFL should feel obligated to raise their base salary based on things like this, but maybe there is a way they can re-work the way players' likenesses are used to market the NFL and how they are compensated for that. I seem to remember one the the top receivers in this year's draft holding off on signing an NFL contract that allows the league to use the players' likeness in their marketing, but j can't remember the player or what came of that.

    Kevin O'Connell's quote on adversity and the transfer portal was also interesting. Him and Kwesi also have some pre-draft quotes regarding how valuable a player becomes as they approach "the 10,000 hour mark" (the number of hours required to become an expert on something). This was in regard to their signing of Sam Darnold, a former 3rd overall pick a few years ago. I wonder if that was just PR speak or if that impacts their approach for drafting older players. I have to think a year in the NFL is more valuable than another year in college, but I'm no expert.

    I think players are entitled to do what is best for them, and that any systemic issue regarding how players get paid is more of a league problem, not anything for the audience to worry about.

    I have noticed an influx of undrafted players going on to have very successful rookie years. Maybe all this NIL money will give players outside of the limelight more opportunities to prove themselves at the highest level, and rethink how teams approach the NFL draft.

    4 votes
    1. [4]
      smiles134
      Link Parent
      You're thinking of Marvin Harrison Jr, who didn't want to sign the NFLPA's licensing agreement. It looks like he signed a separate deal with Fanatics. I don't know how much more we'll see of that,...

      . I seem to remember one the the top receivers in this year's draft holding off on signing an NFL contract that allows the league to use the players' likeness in their marketing, but j can't remember the player or what came of that.

      You're thinking of Marvin Harrison Jr, who didn't want to sign the NFLPA's licensing agreement.

      It looks like he signed a separate deal with Fanatics.

      I don't know how much more we'll see of that, but I also think that NIL in college is a bubble that will burst sooner rather than later. It's terrific that college players are now able to profit off their brand as college players, but it's sort of a race to the bottom in the current system. I think that the folks who are investing their money in these players will recognize that the returns aren't always worth what they're putting in and opportunities will dry up for all but the biggest stars. And those are the players who are going to make the most in the professional leagues anyway.

      5 votes
      1. BashCrandiboot
        Link Parent
        My wife and were just discussing a similar topic. She cited how Kaitlyn Clark just signed with a team for like $300k, but then inked a deal with Nike for something in the realm of $5mil. I agree...

        My wife and were just discussing a similar topic. She cited how Kaitlyn Clark just signed with a team for like $300k, but then inked a deal with Nike for something in the realm of $5mil.

        I agree with your point that there will be diminished returns with these deals. A player can only capitalize on them for as long as they are relevant to the zeitgeist. I think players have a better chance of prolonging that period by moving up to the professional leagues. And the powers inking these deals have a greater vested interest in finding the next deal, not maximizing the length of their current ones.

        Of course that also depends on how much they appeal to the broader national sports audience. How much of a college player's audience is made up of their peers (college-age viewers) compared to the national audience? How well will their image "mature" along with their marketability? These are rhetorical questions, I definitely do not know the answers.

        1 vote
      2. [2]
        TheBeardedSingleMalt
        Link Parent
        So I don't follow NIL, but what sort of "investment" return are they looking for? Like do they get a cut of earnings or are they kinda just boosters hoping their alma mater/college of choice wins...

        I think that the folks who are investing their money in these players will recognize that the returns aren't always worth what they're putting in

        So I don't follow NIL, but what sort of "investment" return are they looking for? Like do they get a cut of earnings or are they kinda just boosters hoping their alma mater/college of choice wins games??

        1. smiles134
          Link Parent
          The latter -- return may have been the wrong word, but generally the people signing these kids to the deals are boosters, through local businesses, in exchange for endorsements and whatnot....

          The latter -- return may have been the wrong word, but generally the people signing these kids to the deals are boosters, through local businesses, in exchange for endorsements and whatnot. Players are lured to schools in exchange for signing these deals -- which, again, I think is great for the players -- but ultimately I think the total $$$ involved in all these deals over the years will shrink, or will scale mostly toward the top of the top players.

          To my point, AJ Storr transfered away from the Badgers after this season, and reportedly he told Kansas he'd transfer there if they could secure him $1 million in an NIL deal. Kansas balked initially and then offered him 750k, which he accepted.

          Of course, the schools aren't allowed to be directly involved in these negotiations. So while right now the businesses or the boosters are fine to sling this money around, it doesn't feel sustainable.

          1 vote